Concept / Illustration / Shoe Customisation

NIKE x Homegrown - Air Max Day

It was a privilege to be part of the lineup of talented artists invited to showcase their work at the Nike Air Max Day celebration hosted by HOMEGROWN, in collaboration with NIKE SPORTSWEAR.

I’ve likened the journey of the Nike Air Max shoe to that of the winged creature - part woman, part phoenix, who rises out of the ashes of her predecessor, only to realise she is a new, improved version of her former self.

So also the journey of the Nike Air Max shoe is and has been one of constant innovation, transformation and growth. Their truths entwine as both boast of an inherent power that propels them to greater heights.